Sales Development Specialist
Job Summary
The Sales Development Specialist is the front-line driver of our revenue growth, responsible for generating new business opportunities through strategic prospecting, cold outreach, and lead qualification. This role acts as the bridge between our marketing efforts and the sales pipeline. The ideal candidate is a resilient, articulate, and data-driven professional who excels at initiating conversations with C-level executives and decision-makers, effectively communicating the value proposition of our solutions to secure qualified meetings for the Account Executive team.
Requirements
- Experience: 1–3 years of experience in sales development, inside sales, or business development (B2B preferred).
- Education: Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent work experience).
- Skills: Excellent verbal and written communication skills; strong active listening abilities; proficiency with CRM software and sales engagement platforms.
Responsibilities
- Prospecting & Outreach: Identify and research key decision-makers within target accounts using tools like LinkedIn Sales Navigator, ZoomInfo, and CRM databases. Execute high-volume outbound campaigns via cold calls, personalized emails, and social media (LinkedIn).
- Lead Qualification: Engage with inbound leads (MQLs) and outbound prospects to uncover pain points, budget, authority, and timeline (BANT). Determine if the lead is a good fit for the product/service before passing them to the sales team.
- Pipeline Generation: Consistently achieve or exceed monthly quotas for qualified opportunities, meetings booked, and pipeline revenue generated.
- Collaboration: Work closely with the Marketing team to provide feedback on campaign quality and with Account Executives to ensure seamless hand-offs and alignment on target account strategies.
- CRM Management: Meticulously log all activities, emails, and call notes into the CRM (e.g., Salesforce, HubSpot) to maintain data integrity and provide accurate sales forecasts.
Job Details
